FIND OUT HOW THE MEAL PLANNING PLATFORM GAINED NEW FOLLOWERS IN LESS THAN 7 DAYS BY LEVERAGING TRENDS INTO THEIR SOCIAL MEDIA STRATEGY

CHALLENGE

The market for healthy meal planning was exploding and this company wanted to reach new customers using Facebook and Instagram ads. The company did not want the advertising experience to be an afterthought, and a strategic approach was needed that would scale with set growth goals.

SOLUTION

Partnered with executives to create a winning strategy for this fast-growing meal planning platform that will lead the company to explosive business development. It was achieved by utilizing the consumer insights and market trends of their target demographic, which led to the development of an innovative digital transformation plan as well as restructuring operations in order to sustain rapid growth.

RESULTS

✔ Implemented an online advertising campaign that resulted in over 30% increase of revenue.

✔ Thousands of new customers were brought on board through strategic promotional campaigns and incentives.

✔ Consumer insights and analytics resulted in a 30% reduction of budgeted losses.